UFC’s ultimate broligarch, Dana White, sounds off on why he’ll always be in Donald Trump’s corner, his passion for high-stakes risk-taking and how he’s already building America’s next great combat sport.
CREATIVE TEAM
Creative Director: Alicia Hallett-Chan
Photo Director: Robyn Selman
Photographer: Ethan Pines for Forbes
Photo Production: Peter Schnaitmann
Behind The Scenes
It’s always fun to share behind the scenes moments from shoots. This one took place in the UFC headquarters in Las Vegas. While scouting the space, we loved the idea of photographing Mr. White against a photo backdrop of an actual bloody mat after a UFC match. This is why shooting on location can be so fun, you get to be creative in an unknown space on the spot. The pressure is on!
2nd Shot: Photo Director, Robyn Selman, and I watching the shots come in on the laptop.
3rd Shot: We photographed Mr. White in his private viewing room where he often reviews fights.
The UFC headquarters, Las Vegas